Lee Habeeb, VP of Content for Salem Radio Network
National
Review has an article today by Lee Habeeb (h/t Hugh
Hewitt). The article is about
story-telling and boils the problems of the Republican Party down to an issue
of “messaging.”
This post is titled “Starting to Get It” because Mr. Habeeb
points out that Republicans are (gasp!)
unpopular. In our culture, they are cast
as “the bad guys.”
I’m sure many who read Mr.Habeeb’s article will simply frame
it as another Republican rant. But the
idea that our culture sees Republicans as “the bad guys” is the salient point.
In an earlier post about the
elegance of Democratic Party messaging, I brought up this issue in the
context of simplicity and repetition.
The Democratic Party pushes The Themes over and over, and
reassures its adherents, “You have high ideals, but dislike of Republicans is
what makes you popular.”
Story-telling might be good messaging. Being consistent and repetitive is what engenders
power.
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